Our Pork Sourcing

The ASDA Pork Partnership encourages pig producers to supply heavier, but leaner pigs. The idea is to reduce a farmer’s costs by between 5p and 10p per kilo. The scheme was set up in August 2002 in conjunction with Grampian Country Pork and Grampian Pig Producers (Scotland’s largest pig marketing cooperative).

It now boasts over 35 producers
supplying more than 3,500 heavier
pigs into the Grampian Buckie
plant each week. Farmers on
the scheme get paid within
48 hours and those
making the transition
to breeding heavier,
leaner pigs are able
to receive interest
free loans to ease
cash flow problems.